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E-commerce Website Development Hero

E-commerce Website Development

Online stores built for the parts that affect revenue

Fast product pages, checkout that works on mobile, and a catalogue your team can manage without calling a developer.
Cargo Pants

Streetwear

Cargo Pants

Leather Jacket

Outerwear

Leather Jacket

White Sneakers

Footwear

White Sneakers

E-commerce Insights

What we see in e-commerce

Most underperforming stores aren't losing customers at the product page. They're losing them in three specific places, and they're usually not aware of any of them.

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High Friction Area 01 / CRITICAL IMPACT

Speed

Product pages loaded with unoptimised images take four or five seconds to appear. A meaningful share of visitors leave before seeing anything, and mobile visitors leave faster than desktop ones.

Conversion Leak 02 / MOBILE CONVERSION

Mobile checkout

Most traffic is on phones, but checkout is often tested on a laptop. Small form fields, awkward keyboard behaviour, and a payment step that requires zooming — each one costs conversions at the last possible moment.

User Architecture 03 / CATALOGUE UX

Catalogue structure

Stores that grew organically often end up with categories that made sense at 30 products and stop making sense at 300. Customers can't find things, and the team dreads adding new products.

Our Methodology

How we approach it

We build stores with conversion as the priority rather than visual novelty.

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approach_verification.log

Pillar 01 · Conversion First

Performance Reviewed

Execution Standard: Real Phone Checkout Tested

“We build stores with conversion as the priority rather than visual novelty. That means product pages with an agreed performance review, checkout tested on real phones before launch, and filtering that actually helps people narrow down options.”

Agreed testing checklist

Project Capabilities

Common projects

Tailored e-commerce engineering solutions built for performance and growth at any scale.
01 New store builds
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Launching online for the first time, or moving from marketplace-only selling to your own store.

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02 Platform migrations
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Moving between platforms, or off a builder you've outgrown. We handle products, customers, and order history, with existing URLs and links reviewed as part of the scope.

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03 Checkout optimisation
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Fixing the specific points where existing stores lose customers.

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04 Catalogue restructuring
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Reorganising a range that's grown past its original structure.

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05 Speed work
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Diagnosing and fixing stores that load slowly.

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ecommerce-platform.demo
Live

Platforms

Shopify or WooCommerce?

01

Shopify

Hosted

Hosted, so security and updates are handled for you. Faster to launch, extremely reliable, monthly platform fee plus transaction fees. Best for most retailers.

02

WooCommerce

Customisable

Runs on WordPress, so you own the entire stack. No platform fee, more customisable, but you're responsible for hosting, security, and updates. Best if you need custom functionality or already run WordPress.

03

Our recommendation

Discovery

We'll recommend one during discovery based on your catalogue size, technical comfort, and how much customisation you need.

We’ll recommend one during discovery based on your catalogue size, technical comfort, and how much customisation you need.
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Platform recommendation tailored to your business, not a one-size-fits-all solution.

Typical Turnaround

Typical timeline

Confirmed after discovery. Catalogue size and complexity are the main drivers, twenty products moves faster than two thousand. Migrations from an existing store add some time to the plan.
01 // Scope

Confirmed after discovery

Catalogue size and complexity drive the timeline.

02 // Migrations

Extra time when needed

Existing-store migrations add some time to the plan.

E-commerce development timeline
Agreed delivery plan On-time delivery with direct developer access

Before we begin

A few useful answers.

How long does a website take?

The timeline depends on the pages, functionality, content readiness and review rounds. We agree a schedule after discovery rather than promise the same delivery date for every project.

How is the project scoped?

We discuss the business problem, audience, pages and functionality, then put deliverables, exclusions, review rounds, timeline and costs in a proposal. Additional work is agreed separately.

Who owns the website after launch?

Ownership, source files, access and handover are set out in the project agreement. Your domain and hosting can remain in your accounts. Third-party tools keep their own licensing terms.

Can you work with our hosting and domain provider?

We review your current setup first. If it supports the proposed build, we can plan around it. Any migration or additional hosting cost is discussed before work starts.

Can we update content ourselves?

Yes, when content editing is part of the agreed scope. We can use a CMS for your pages, posts or other content and include an editing walkthrough at handover.